Highlight scarcity and encourage customers to order now by showing when the inventory for the product is low
A visitor can delay his decision to buy for many reasons. By showing when a product is almost out of stock and how many people are currently on the page, you can incentivize your customers to make the purchase now.
Maintain an FAQ on the product/collection pages to build trust, improve SEO, and save time on customer support
When they have a critical question, it can prevent your visitors from ordering. By creating and keeping your FAQs up-to-date, you can answer most subjects. This simple tactic will increase your sales and reduce your number of refunds.
Set up Buy-One-Get-One (BOGO) discounts to incentivize the customers to purchase a product and to empty the inventory
Shopify made it easy to create and configure BOGO discounts. These deals can be highly profitable as shoppers like them a lot. They can help you convince your customers to try a new product or allow for the profitable liquidation of low-quality inventory.
Automatically sync the Shopify products with Google Shopping and advertise them across Google's Network
Google is continuously optimizing its algorithms to detect when someone intends to buy a given product. Thus, if you want to tap into another profitable marketing channel, you should try Google Shopping ads.